How to view historical attribution changes

You will learn

Learn how to use Klaviyo’s attribution settings history to see a timeline of changes made to your attribution settings. This enables you to understand what changes were made to your account’s attribution settings, when the changes occurred, and who made the change.

Accessing the attribution settings change log

To view historical changes to your attribution settings, take the following steps:

Open the account menu in the lower-left corner of Klaviyo and select Settings.
Select the Attribution tab.
Select the historical changes icon next to the Compare models button.

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Reading the attribution settings history

The attribution settings history provides a timeline of changes to your attribution settings. You can see the following information about the changes made:

What settings were changed
See which setting was updated (e.g., attribution window, tracking, etc.)
Timestamp for the change
See the time and date of the change
Account user that made the change
See the email address associated with the account user that made the change

The current settings will be at the top of the timeline, and have a blue Current settings badge next to the timeline item.

By expanding an item in the attribution settings history, you can see the specific updates that were made to each setting in the change (e.g., changing opened email window from 3 days to 7 days, excluding bot interactions from click email data, etc.)

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